2025 SaaS Growth & Marketing Benchmark Report

Why download this book?

The 2025 SaaS Growth & Marketing Benchmark Report


What Every SaaS Founder Needs to Know to Scale Smarter This Year


Founders, CEOs, and growth-minded SaaS leaders:


If you're running a 5–100 person SaaS company without a marketing team, this is your unfair advantage for 2025.


Inside This Free Report:

The most up-to-date benchmarks, buyer trends, and GTM insights from over a dozen industry sources—including LinkedIn, Semrush, FullFunnel.io, and more.

Learn how companies like yours are:

✅ Cutting CAC while growing ARR faster than ever

✅ Building brand trust in long, complex sales cycles

✅ Using lifecycle funnels to drive revenue—without hiring a full marketing team


Did you know the average B2B SaaS sale now requires 266+ touchpoints?


This report shows you how to thrive in that world—with data-backed strategy, not guesswork.


Why Founders Are Grabbing This Now:

✅ Benchmark your growth, churn, and CAC against real SaaS data


✅ Discover what’s actually working

across paid, organic, and brand channels


✅ See why only 5% of your buyers are in-market—and what to do about it


✅ Get a 10-step playbook to scale efficiently in 2025 (even with no CMO)


Who This Is For:

If you’re a SaaS founder, CEO, or co-founder

leading growth without a dedicated marketing leader—this report is your shortcut to clarity

.

You're not trying to become a marketer—you’re trying to win.


Let this report show you how the best SaaS companies are doing it.

Zack Hanebrink Fractional SaaS CMO

© Copyright 2025. Zack Hanebrink - Fractional CMO for SaaS. All rights reserved.